⬗ Wasting hours creating online content, but not rly loving the look, tone, or feel of what you’re putting out there…?
⬗ Already invested a bajillion dollars / hours learning how to D.IY. your marketing, but still not seeing results (or more profitability)…?
⬗ Certain about who you are and what you do, but not connecting with the people you want to do it for…?
8-Week
Marketing
Consults
Get a [Data Report], [Brand Kit], & [Email Support] for your Biz
Evolve your business through psychic-dramatic insights into your customers, strategic / human-centered content for elevating your biz presence, and ongoing email support for helping you take transformative action as fast as humanly possible.
*Deposit due at time of booking.
What you receive within 8 weeks…
1 Visibility (or “Data”) Report of Your Website, Email List, & Social Media
This PDF and possible slide-deck will consist of…
A demystification of your Google Analytics, Meta Business Suite, & email list provider’s dashboards: the plain-spoken, gospel-truth breakdown of your data, what it means, why it’s showing that, ‘n what to do with this info
A cutthroat competitive analysis: a kindly comparison between you and your online rivals, alongside a strategic breakdown of what can be learned (‘n done mo’ betta)
Insights into the online behavior of your best customers or ideal client, templates for delivering the content they actually crave from you, and explainers about the marketing tools ‘n practices that will engage them better online (hint: it might not be Instagram or Facebook)
You’ll receive a 360°, multi-dimensional view of your biz & your competition, alongside a roadmap for re-optimizing your platforms to attract your (and engage) your dream prospects.
1 Canva-Based Brand Kit for Social Media sharing + Content Development
This “kit” will consist of links to…
A Canva Brand Kit, which includes a logo (or logo ideas), a color palette, and font pairings—the “visual” essentials for creating a consistent aesthetic across all your platforms
Reusable, easy-to-edit visual templates for promotions, announcements, quotes, etc., sized to fit all your socials, and preloaded into a scheduler, or Canva Content Planner (Canva Pro subscription required)
A custom-fit brand strategy guide walking you through the why + how of using your new brand elements in order to dazzle clients and woo prospects while controlling your biz story, reputation, ‘n brand
Along with intel, you also receive a starter-pack of branded content for social and email, as well as a 75-minute Zoom or over-the-phone consult, and 3 months of email support as you implement my recommendations.
8-WEEK Consulting
Find out where + how your biz is showing up online, gain a full-tilt brand kit and content strategy for elevating that presence, and my personal guidance for actually using and implementing your brand-new info ‘n assets.
Includes…
1 360° Biz Visibility Guide (where are you showing up? …and what are people saying?);
1 Canva-Based Branding Kit (cute assets & a tailored content plan for your blog, website, ‘n socials);
75-minute in-person or Zoom discussion (full explanation ‘n Q&A on the reality and the potential of your biz);
3 months of email support (attentive, kindly hand-holding as you explore / implement my recommendations).
*Deposit due at time of booking.
I show you the best tools for showcasing your work, and help answer questions, like…
…do we need a blog, or should we focus on our Instagram?
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…do we need a blog, or should we focus on our Instagram? ⬗
…will an email or subscriber list help our bottom line?
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…will an email or subscriber list help our bottom line? ⬗
…how do we know people are actually finding us?
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…how do we know people are actually finding us? ⬗
…and how do we get them to hire us, if they are?
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…and how do we get them to hire us, if they are? ⬗
…and I want to help you feel cool, good, and true about what you’re putting out there.
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…and I want to help you feel cool, good, and true about what you’re putting out there. ⬗
Potential Add On’s
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SEO website (or landing page) re-optimization according to results of visibility report. This includes entering optimal keywords into the back panel of your website, activating (or re-optimizing) your Google Business Profile, and re-assessing the content on your website pages.
Typically starting @ $400 for a single page, but save $275.
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Full-tilt audit and re-optimization of your existing blog library with mo’ betta original images, social shareability, and content upgrades for the easy seduction of new email subscribers. Includes content development guide and preloaded templates for helping you create and post faster and more frequently.
Pricing dependent on content plan.
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Full-tilt set-up, optimization, and integration of your online scheduler, including branded iconography, intake form creation, and optional custom branded QR code creation. Basically, everything you need to get found and booked online.
Starting @ $350.
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Gather leads from your website and social media, pitch them from inside their inbox, and convert while running the actual biz. Includes email marketing service set up, lead magnet (or “freebie”) creation, and newsletter starter series OR re-engagement campaign: promote a new product, launch a new service, or re-boot your biz.
Starting @ $450.
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Monthly updating / reporting, campaign management, and light-to-moderate content creation for your website, socials, email marketing funnel, and/or Google Biz Profile.
Starting @ $200/mo.
Onboarding fee waived when added onto consulting.
We can talk more about these options during our 75-minute discussion, but you can also ask Q’s about any of these add on’s on the intake form when booking your consult.
How it works
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First, you schedule a meeting.
Meetings are booked about three weeks in advance, with the option of Zoom or an in-person meeting (if you’re in the San Luis Obispo CA region). You’ll submit links to your website(s), socials, and listings, as well as submit any existing branding materials or guidelines. Deposit required at time of booking.
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Next, you'll fill out a questionnaire.
Once your time is booked, and links / materials are submitted, I’ll send you a form where you can elaborate on the results you want, the challenges you’ve faced, and how you really prefer for it all to look / feel. (The questionnaire is also super fun, you'll like it.)
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We have our meeting!
It’s basically a very focused discussion. We’ll decide or hash out what I’ll be supporting you with for the coming weeks. I’ll also email you a summary of the points I’d like to cover during our conversation, which will include a PDF or brief slideshow of what I’ve come across while exploring options.
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After the meeting, I’ll start setting up for supporting you.
I’ll email you a synopsis of the ground we’d covered during the conversation, as well as a timeline and task list for what we’ll be implementing in the following weeks while I’m supporting you. I’ll also link you to a Client Portal, which will house all this information for your convenience.
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Once our time ends, I’ll send an outro.
This will hand-off all the templates, guidelines, and analytics I’ve developed / compiled for you, as well as road-map the follow-up steps and actions you will be taking. You’ll have the option of booking a 30-minute phone conversation to post-process what we just accomplished, and get some personalized guidance on your next steps!
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In another 6 weeks or so, I’ll send a check-in email.
You’ll have a permanent first-dibs and discounted rate on my (secret) scheduler for check-in’s and tweaking of your marketing materials.
F.A.Q.’s
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Basically, with my other services, there’s no live meeting or follow-ups, no portal housing your materials, and no on-going support while I help build or rebrand your online platforms. I would recommend consulting for if you want a little guidance before a launch or marketing campaign, while I would recommend my other services if you want me to apply the insights from my auditing, and actually implement my own recommendations.
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Biz owners typically hire me when they’ve already sunk a pretty penny into marketing, and haven’t seen any results… OR when they’ve been sitting on a really cool idea that they just don’t know how to go off the ground. I come in to show them where and how to validate their idea, streamline their tasks and budget, or guide their marketing team through a launch or campaign. I also give them personalized, custom-fit templates and maps showing them how to get the results they want from where there already are.
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If you’re a brand new biz, I would recommend booking a chat with me. In that convo, I’ll be asking questions to help figure out who your clientele is, how long you’ve been performing the services or creating the product (prior to becoming an official business), what kind of branding you’ve already created for your services / products, and which platforms you have already started selling or booking through. From those details, we’ll be able to figure out whether this would be a good investment for you right now, and what other materials, circumstances, or milestones you’d need before to really get value from it.
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Yes! We can focus our discussion on tricks for making your offline marketing more cost-effective (or more effective overall), and fielding your general marketing questions. If there are any tools, apps, or systems you’re interested in, but aren’t confident about learning to figure out or D.I.Y. on your own, we can use the weeks following our conversation on “tutoring” you through the process, and helping you become a low-key expert on using it for your specific biz.
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I can speak directly to getting the best out of the tools and budget you’re already working with, and also help put to bed all the “shoulds” you and your team have been low-key bickering about (like, “we should be doing this…” or “we should get this thing…”). I can also package the information from our discussion and the assets I create for you in such a way so that they can be used by whoever is helping with your marketing—for example, providing templates for helping your team create posts better representing your biz, along with messaging guidelines for writing captions that speak more in the voice and tone expected by your particular customers. You can hand these off to your helper(s), trusting these assets will significantly decrease the time they’re spending on content creation overall.
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You’ll pay a deposit for half ($450) the amount of the total cost ($900) when booking your consult. I’ll email an invoice for the rest of the cost after our meeting.
NOTE: I do offer payment plans! Instead of two invoices, I can split the cost into 3 or more. Reach out to me through email if you’re interested in a consult, but wanting to break up the cost.
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Then I’d recommend my email consult, which is basically this, but without ongoing support and no in-depth discussion. I’ll package and deliver all the materials you’ll need for DIY’ing an online revamp, but also link you to a private pricing page. This page has adjusted prices on my hourly rate and packaged services, in case you decide you do need a little help.
Don’t see your Q?
Email it to me here.
Basically, booking this consult is the only way to get me to investigate the marketing potential AND reality of your biz specifically. I can answer every question you have, as well as ground any hypotheticals you’ve heard from a colleague or free podcast, so that you’re not constantly wondering about it or haunted by FOMO....
…and I can also help you implement each and every new concept, step by step, if you’re ready to make a shift.
Let's Work Together
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Let's Work Together ⬗
8-Week Consulting for entrepreneurs + small businesses looking for a data-driven glow-up of their website, email list, + socials.
Starts the moment you book.
Total cost: $900.00*
*$450 due upon booking.
**Payment plans available.
not sure if this is what you need, tho?
Book a chat with me, and I’ll help you figure it out over the phone. Or take a peek at my other services, and see if you find a better fit for what you need right now. =)